LIFEBLOOD HOME pays homage to the biblical phrase “Bedamayich Chayiy” .
Loosely translated as ‘Through your blood shall you live’, this phrase is central to the Jewish Brit Milah (circumcision ceremony) and to the Haggadah (ritual retelling of the Exodus story).
The idea of Blood as the most essential source of life has been lost to us. Today many think of Blood as evocative of violence and pain. But Blood is also that which makes childbirth possible, and through birth connects parents to children, bonding families, tribes, and nations. Without blood, we do not know who we are.
Commanding respect and demanding honor, it is the core of our identity.
With this in mind, we seek to revisit the idea of the home and to infuse it once again with a more primal, sensual and tactile beauty.
Contact us
We hope that our brand brings you inspiration, and that you find yourself, old and new dreams in our story. Please address all inquiries to Sarah@lifeblood.co